We attach maximum importance to protecting your data and safeguarding your privacy. Therefore, we provide information below regarding collection and use of personal data while using our website.
Anonymous data collectionYou can visit our websites without having to provide any personal details. We do not save any personal data in this connection. In order to improve our offer, we evaluate only the statistical data, which does not allow any inference of your personal details.
Using the email address for sending newslettersWe use your email address irrespective of the order processing, solely for our advertising purposes for sending the newsletter, provided you have explicitly approved of this. You can always unsubscribe from the newsletter by clicking the corresponding link in the newsletter or by notifying us using this form. Your email address is then removed from our newsletter list.
Forwarding personal dataYour data is not forwarded to third parties without your explicit consent. Only our service partners, which we require for handling the contractual relationship, are excluded from this. In these cases, we strictly adhere to the specifications of the Federal Data Protection Act. The scope of the data transfer is restricted to a minimum.
CookiesOur websites use so-called cookies at several places. Cookies are small text files, which are stored on your computer and which your browser saves. They help to make our offer more user-friendly, effective and reliable. In addition, cookies allow our systems to identify your browser and offer you services. Cookies do no contain any personal data.
Using Google Adwords conversion trackingWe use the online advertising service “Google AdWords” and conversion tracking within the scope of Google AdWords. Google Conversion Tracking is an analysis service of Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”). If you click an advertisement run by Google, a cookie for the conversion tracking is saved on your computer. These cookies have a limited validity, do not contain any personal data and thus do not help in personal identification. If you visit specific webpages of our website and the cookie has not yet expired, Google and we can identify that you have clicked on the advertisement and were forwarded to this page. Every Google AdWords customer receives a different cookie. Thus, there is no option that cookies can be tracked via the websites of AdWords customers. The information that is obtained with the help of the conversion cookie helps to generate conversion statistics for AdWords customers, who have decided on conversion tracking. Here, the customers find out about the total number of users who have clicked on their advertisement and were forwarded to a site provided with a conversion tracking tag. You however do not receive any information which can be used to identify users personally. If you do not wish to take part in the tracking, you can disagree to this use by not installing the cookies through a corresponding setting of your browser software (deactivation option). You are then not included in the conversion tracking statistics. For additional information as well as for the data protection declaration, please visit: www.google.de/policies/privacy/
Use of Google AnalyticsThis website uses Google Analytics, a web analysis service by Google Inc. („Google“). Google Analytics uses so-called “cookies”, text files, which are saved on your computer and which allow analysing the use of the website by you. The information generated by the cookie about your usage of this website is generally transferred to a Google server in USA and saved there. If IP anonymisation is activated on this website, your IP address is however abbreviated by Google in advance within the member states of the European Union or in other contracting states of the Treaty on the European Economic Area. The complete IP address is transferred to a Google server in USA and abbreviated there only in exceptional cases. Google shall use this information on behalf of the operator of this website to evaluate your website use, to compile reports about the website activities and to provide additional services associated with the website use and Internet use as against the website operator. The IP addressed transferred from your browser within the scope of Google Analytics is not consolidated with the other data by Google. You can prevent cookies from being saved through a corresponding setting of your browser software; however, we would like to bring to your attention that you may not be able to use all the functions of this website entirely in this case. In addition, you can prevent the recording of data (including your IP address) generated by the cookie and based on your website use in Google as well as the processing of this data by Google by downloading the browser plug-in available on the following link and installing it www.tools.google.com/dlpage/gaoptout?hl=de].
Using Facebook Conversion-TrackingInnerhalb unseres Internetauftritts setzen wir mit Ihrer Einwilligung das „Tracking-Pixel” der Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”) ein. Mit Hilfe dieses Pixels kann das Verhalten von Nutzern nachverfolgt werden, nachdem diese durch Klick auf eine Facebook-Werbeanzeige auf unsere Website weitergeleitet wurden. So können wir die Wirksamkeit der Facebook-Werbeanzeigen für statistische und Marktforschungszwecke erfassen. Die so erfassten Daten sind für uns anonym, das heißt wir sehen nicht die personenbezogenen Daten einzelner Nutzer. Diese Daten werden jedoch von Facebook gespeichert und verarbeitet, worüber wir Sie entsprechend unserem Kenntnisstand unterrichten. Facebook kann diese Daten mit ihrem Facebook-Konto verbinden und auch für eigene Werbezwecke, entsprechend Facebooks Datenverwendungsrichtlinie verwendenhttps://www.facebook.com/about/privacy/. Sie haben die Möglichkeit Facebook sowie dessen Partnern das Schalten von Werbeanzeigen zu untersagen. Sie können die Einstellungen für Facebooks Werbeanzeigen unter folgendem Link bearbeiten: www.facebook.com/ads/website_custom_audiences/.
Using Facebook pluginsPlugins of the social network facebook.com, which is operated by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”), are used on these webpages. If you invoke webpages of our Internet presence, which are provided with such a plugin, a link is established with the Facebook servers and the plugin is displayed on the webpage through a notification to your browser. Which of our webpages you have visited is transmitted to the Facebook server. If you are logged in on Facebook, Facebook allocates this information to your personal Facebook user account. When using the plugin functions (e.g. clicking the “Like” button, entering a comment), even this information is allocated to your Facebook account, which you can only prevent by logging out before using the plugin. If you do not want Facebook to assign all acquired information to your Facebook profile immediately, you must either log out of your account before visiting our site or must use add-on provided by Facebook for your browser www.webgraph.com/resources/facebookblocker/.
In this manner, you can block the loading of Facebook plugins. Other information about the collection and usage of the data by Facebook, about your relevant rights and options for protecting your privacy can be found in the Data Protection information of Facebook.